STEP #1: GET CLEAR ON WHAT YOU’RE OFFERING
Have at least 2 or 3 different Tarot readings that you can offer your clients. Or you might want to have different readings for different topics or spreads such as a relationship reading or a career direction spread. Preferably a love, money, success, or general tarot reading. These seem to really work for me.
The best way to determine your Tarot reading offers is to organize your readings according to the time invested (e.g. a 30 minute Tarot reading and a 60 minute Tarot reading), the number of Tarot cards drawn (e.g. 4-7 cards or 8-12 cards) or the number of questions asked. Also keep in mind, how will you define what constitutes as just 1 question. I personally use the actual layouts or I’ll set it as a General reading $50, Love Reading $40, etc.
STEP #2: SET YOUR PRICES AND HAVE A WAY TO COLLECT PAYMENT
Now that you know what tarot readings you are offering you will need to set a price. If you are going to do readings online I recommend using PayPal. It is the safest way to receive payments online and it’s easy to use. If you are a beginner at tarot I do not recommend charging very high prices. When I first started I use to charge anywhere between $5-$35 per reading. However now that I am better at my readings I charge anywhere between $5-$60 a reading. I don’t consider myself an expert but I do consider myself to be on an intermediate level. Experts usually charge well over $100 for a reading.
STEP #3: FIND YOUR PLATFORM
Start of by getting a website. If you’re just starting out paying for a website may not be in your budget, but not to worry. There are a few free websites that will allow you to create a free website for your business.
Here is a list of free websites:
www.webs.com – this is the website I use for my website. www.readingsbycherie.webs.com
www.wordpress.com – I personally use this for my blog www.readingsbycherie.wordpress.com but it can also be used as a website as well.
Here is a list of paid websites should you want to jump right in and use a paid website.
These are the ones that I like best and they are easy to use.
Social Media Presence:
Next you will want to create a presence on social media, especially if you are going to do tarot readings online. I personally use Facebook, Instagram and Pinterest. You can also use Twitter but it can be tricky when it comes to the word count and hashtags. Many people also use YouTube to post a weekly reading or a daily card.
When it comes to Facebook, you could create a page for your business. Having a Facebook page will allow you to attach your website to your page and you can also offer readings through your page. Another way to use a Facebook page is to create contest or post a weekly reading or a daily tarot card. I use my Facebook page to post tarot tips, contests, sales, weekly readings, free readings and so much more.
My Instagram page is mainly for my tarot layouts that I use, or tarot tips. I also use Instagram to post sales and contests. My Pinterest page consists of tarot tips, tarot readings, sales, and layouts. You simply attach your URL’s to everything that you post to get the word out.
If you are going to do readings in person your best bet is to get some flyers and business cards and leave them wherever you go.
You can also offer your readings on Etsy but they do charge a fee for posting. If you’re starting your Tarot business locally, you can set up shop at your home (be mindful of your personal security and privacy), by offering a home visit service (again, be mindful of your safety and travel time), at a new age shop (and pay a commission or rent to the owner) or in a local café, bar or hairdresser (with permission from the owner, of course!!). And last but not least always ask for testimonials or reviews. These can be left on your website or Facebook page.
Finally you should have an ethics page or a disclaimer on your website and or Facebook Page. You need to state, up front, what you will—and will not—do during and after a Tarot reading. To get an idea of what a disclaimer page looks like, click here to read mine. If you’re up front with the kind of readings you enjoy doing—and the ones you will absolutely NOT do because you’re not qualified or comfortable doing so—you’ll save yourself a lot of headaches by having this page on your site.
My own personal belief is that it is difficult to truly certify someone’s ability to read tarot and no piece of paper can guarantee that a reader is any good. Tarot Certifications are not required at all. There are many professional tarot readers that are not “certified”. Many Tarot readers seek certification as a way to make themselves feel better about their craft. A piece of paper cannot guarantee that the tarot reader is any good. Should you choose to get “certified” be careful and make sure you do your research. There are many companies just waiting to steal your money.